A poorly maintained database not only waste the time and money gone into producing an exciting and visually creative mail piece, it can also create the wrong impression. TP Centre data services can clean, merge, purge and remove any duplicated records. With variable text insertion and Royal Mail pre-sortation of your data, your mailing campaigns are more likely to be successful and cost a lot less than you think ...
To ensure a successful mailing it is important that you clean the the names on the list. This not only improves your response rate, it actually saves you money and reputation! You will avoid sending mail to people who have gone away, died or have opted out of receiving direct mail.
Keeping accurate records of your customers data is good practice that saves you money.
This is a list of families who would prefer not to receive unsolicited direct mail
This file is collected in collaboration with local registrars throughout the UK at the time a death is registered
This file contains approx 9.5million records of new and old addresses. It is compiled by the Royal Mail using re-direction requests from householders. It can be used as a Gone Away File or to track and trace
This file is collected in collaboration with local government registrars, law firms, hospitals and funeral directors throughout the UK within 7 days of a death
The placing of key words, names dates and signatures within a mailing improves the response rate by making the mailing more personal and appealing. By placing barcodes or sequential / unique numbers anywhere on your mailing item allows you to easily monitor who is responding to what offer!
Do you need a copy writing service?
The sortation and selection of data from any database for placement within your letter text
Barcodes generated from your data and placed onto your postcards, one piece mailer, envelopes or in letter text.
The setup of your letter text and including (images) signatures where necessary, you will or course be sent a PDF live proof for sign off before production commences
Having correctly addressed and formatted postal addresses ensures that you receive the maximum Royal Mail postal discounts. We can merge multiple databases of different formats, remove any duplications and compare the database with the Royal Mail Postal Address File (PAF).
Some of the postal companies we work with.
The merging of multiple files into one comprehensive database
The identification of duplicated records based on a predefined selection criteria, these can be manually or automatically removed
A file that is compiled by the Royal Mail, the authoritative list for postal addresses in the UK, and can be used to cross-reference your data
Allows the pre-sortation of mail enabling substanstial discounts on postal charges
We work closely with the largest Down Stream Access providers (DSA), e.g. TNT - UKMail, giving you access to further savings on your postal charges.